Running a successful website means staying alert for errors like broken pages or slow performance. However, sometimes there are problems that you just can’t avoid, and 404 errors are one of them. A 404 occurs when a user requests a page on your website that doesn’t exist, thus throwing a 404 error page prompting users to return to the right place. No matter how many … [Read more...] about 40 Clever 404 Error Pages From Real Websites
Internet Marketing
How to Create a Wikipedia Page for Your Company
If you're anything like me, you probably mainly consider Wikipedia a good source for a behind-the-scenes look at the production of Game of Thrones, or a collection of random facts on Zebras. In short, you likely haven't given it much thought as a channel for brand awareness. But, if you think about it, Wikipedia is one of the best third-party sources for ranking on page … [Read more...] about How to Create a Wikipedia Page for Your Company
16 Tools to Manage Your Reputation
Reputation management is essential for any brand. Your company’s future may depend on what’s been said about it in posts, comments, reviews, and rankings. Fortunately, there are affordable tools to help brands of any size control their reputations. Here is a list of tools to manage your brand’s reputation. There are tools to monitor and manage conversations, discover what … [Read more...] about 16 Tools to Manage Your Reputation
275 Free, Responsive Email Templates
Whether you’re sending a newsletter, welcome message, product announcement, or holiday greetings, there are plenty of customizable email templates to match your brand and design on any device. Here is a list of responsive email templates. There are single email templates, templates with multiple layout options, and large collections of email templates across a variety of … [Read more...] about 275 Free, Responsive Email Templates
11 Platforms for Headless Commerce
Headless commerce separates the frontend from the backend of a brand’s web presence in an API-first architecture. Headless technology can provide significant advantages in design and performance, particularly for an evolving omnichannel sales environment. Moreover, brands can save time and money integrating existing content with new ecommerce sites and otherwise tailor content … [Read more...] about 11 Platforms for Headless Commerce
It can take hours to weeks for new content to be indexed, says Google
John Mueller, a Google search relations representative, posted a new video in the AskGooglebot series answering the question: how long does SEO take for new pages? The answer started off with the classic John Mueller response of “it depends,” but he dug deeper into a more precise answer. How long does it take. It can take “several hours to several weeks” for Google to index … [Read more...] about It can take hours to weeks for new content to be indexed, says Google
Quora and Reddit: Powerhouses for SEO and marketing in 2021
30-second summary: Reddit is the seventh most popular website in the US while Quora has a DR of 91 These factors make for great opportunities to build your brand’s online presence and enhance your E-A-T standing This comprehensive guide helps you take advantage of Quora and Reddit marketing Get ready to take advantage of the resources that two-third of marketers … [Read more...] about Quora and Reddit: Powerhouses for SEO and marketing in 2021
Using SEO data analytics to identify business gaps
30-second summary: Are your leads slipping through the cracks in these business gaps? SEOs have a great vantage point in the form of data that actively helps identify business opportunities and gaps SEO pioneer, serial entrepreneur, and best selling author, Kris Jones identifies three critical aspects that can be fixed to create the foundation of a successful SEO … [Read more...] about Using SEO data analytics to identify business gaps
Diagnosing a traffic drop? Just breathe!
30-second summary: A traffic drop doesn’t necessarily mean something is wrong – in most cases, it is natural All sites have experienced a decline in traffic throughout their lifetime which can be explained by seasonality, loss of PPC budget, and many other factors When it comes to organic search traffic decline, it is often caused by stagnant content, the emergence … [Read more...] about Diagnosing a traffic drop? Just breathe!
Permalinks: What They Are & How to Structure Them for Max SEO Value
What comes to mind when you think of SEO? "Permalink" probably isn't the first or second thing, maybe not even the 10th thing. The truth is, though, permalinks and SEO have a lot more in common than you may realize, and — when done correctly — can play an important role in improving your website's ranking. Luckily, they are also simple to master. Let's get … [Read more...] about Permalinks: What They Are & How to Structure Them for Max SEO Value