Internet Marketing

The conversation around Bitcoin has been brewing for years but it exploded in 2017 when the stock reached $19,000. It dipped back down for a few more years until it surged in 2020 and reached new peaks in 2021. In the past, Bitcoin and other digital currencies were seen as extremely volatile, reserved for investors with extensive knowledge of the market and the world of … [Read more...] about How to Get Bitcoins: 6 Tried-and-True Methods

Instagram has finally surpassed 1 billion users. Yes — that's a billion with a B. If your audience is active on the platform, the right ad can captivate their attention, drive leads, and, ultimately, increase your revenue. But advertising on Instagram is more than posting a great picture. You need to set up campaigns, target the right audience, build a budget and posting … [Read more...] about A Step-by-Step Guide to Advertising on Instagram

Advertising is changing — in 2021, companies are on track to spend more than $450 billion dollars on digital advertising. The challenge? Massive variety in the digital advertising market — from differing platforms and ad types to target audiences — can frustrate efforts to capture customer interest and drive ROI. How do you choose the right medium to promote your … [Read more...] about How to Make an Ad: A 15-Step Guide

In March 2017, Snap Inc., the parent company of the popular social media app Snapchat, went public. To meet revenue expectations, they opted into a self-service ads model, as opposed to direct sales. It's no question Snapchat is a popular platform — in the U.S. alone, 87.3 million people use the app. Given this, marketers may be curious about using Snapchat to meet marketing … [Read more...] about Should You Advertise On Snapchat?