Category: Internet Marketing
Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.
Setting up an e-commerce store is a completely different story than generating sales from it. The second part is way difficult if you don’t have the right strategies at the right places to let people know about your business, products, and why they should buy from …
Do you own a local business with bricks and walls? It could be anything – a retail store, a restaurant, an auto shop, a garage, a furniture store, or a beauty parlour. If it is a yes, you might be hoping for new customers daily along …
More than 9 million sellers are using the Amazon platform, of which nearly 2 million are actively selling on the marketplace. These figures are expected to grow significantly in the upcoming years. Hence, being an Amazon seller, you need to do your best when it comes …
Creating and running a PPC campaign require skill and knowledge to control many things at once. But, how much control do you need to manage your PPC campaigns? When we talk about managing a PPC campaign, everything comes to controlling the cost of it. So the …
Which source do property buyers find the most useful when it comes to searching for a real estate property? An Online Website! According to the Real Estate Tech Trends shared by Properties Online, Inc., 88% of property buyers find an online website the most useful means …
Google likes to make changes to its ranking algorithm for a better search experience. And, Google Passage Ranking or Passage Indexing is one of the recent announcements that search engine giant has made as an additional ranking factor. There is a lot of discussion and misconception …
Social Media Marketing has become an integral part of most businesses’ marketing strategies and brand awareness campaigns. While Facebook marketing leads all digital marketing platforms, Instagram marketing is emerging as a high-potential platform for small to large-sized businesses. Besides, the ease of running ads on Instagram …
Quality images are essential for an ecommerce site. Not only do pictures display the products, but they also establish the brand and inspire the shopper. If you don’t have the means to produce all of your imagery, stock photos are an option. Here is a list …
I’m frequently asked by Google Ads advertisers how their campaigns compare with competitors. It’s an imprecise question. It could refer to performance, exposure, messaging, or more. The most relevant answer is typically impression share — the number of impressions your ads receive divided by the total …
When you hear the word advertising, what comes to mind? Do you think of banner ads on your favorite website? Those hilarious Super Bowl commercials? The billboards along the highway or posters in the subway stations? While most of us have a pretty good idea of …
Determining which parts of your marketing efforts drive conversions and sales can be one of the messiest areas of marketing. But it's also one of the most important — assuming you want to increase ROI, revenue, brand awareness, conversions, campaign success, and more. This is where …
What is Google Search Console? Google Search Console (formerly Google Webmaster Tools) is a free platform for anyone with a website to monitor how Google views their site and optimize its organic presence. That includes viewing your referring domains, mobile site performance, rich search results, and …
