Best Web Hosting Providers

Hosting seems like an enormous headache at first.

Shared hosting, dedicated hosting, VPS, managed hosting, server cores, different RAM, CDNs, SSL certificates. It’s endless.

We’ve managed hundreds of websites ourselves over our careers.

Large, small, and everything in between.

Using our first-hand experience, we waded through all the hosting options and narrowed it down to the best web hosts.

We’ve broken down the best options, when to use each, and our method for picking the best web host.

Let’s jump in.

The 9 Top Web Hosting Providers

#1 – Bluehost

BlueHost

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Normally $7.99/month
Free domain and SSL certificate
Recommended by WordPress
30-day money back guarantee
Get a 63% discount

For business owners and site managers, Bluehost is often considered to be the default choice for web hosting. They’ve been around a long time, offer great hosting at a great price, and have a great reputation for supporting their customers.

They also have hosting that will support whatever direction your business grows.

Let’s say you start with a standard shared hosting plan and want to install WordPress. They have an easy 1-click install to make that happen. Then if your site keeps growing and you want to upgrade to managed WordPress hosting to speed up your site and improve security, they have that too. Or if you want to get more control by upgrading to VPS or dedicated hosting, they have plans for both.

The point is that Bluehost covers everything you could possibly need from a host. If you start with them, you’ll never need to switch to someone else.

And when you get stuck or have a problem, they have 24/7 support by phone or live chat. No hoops to jump through either, they place their support number right on their homepage to make it as easy as possible:

Bluehost Review

#2 – SiteGround

Siteground

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Normally $11.95/month
Free SSL, email, CDN, & backups
Recommended by WordPress
30 day money back guarantee
Get a 67% discount

Best For: Customer Service and Cloud Hosting

SiteGround has one of the best reputations among web hosts with a rabid fan base and glowing reviews.

SiteGround Hosting Reviews

Along with DreamHost and Bluehost, SiteGround is one of WordPress’s three recommended web hosts. WordPress hosting is built into all of its shared hosting plans, you’ll get automatic updates, streamlined security, and expert technical support.

SiteGround is widely considered to be a leader in shared hosting. Its servers are ultra fast and extra secure, and SiteGround is constantly deploying new updates to keep them that way.

While all its shared hosting plans are powerful, SiteGround is especially well-known for its highest-tier shared plan, GoGeek, which is suped up with tools developers will find especially useful, including a staging server and Git repo creation. Lots of small business and personal websites will probably find this overkill, but if your needs are more complex than the basics, SiteGround has a lot to love.

There is one downside. Once you blow through SiteGround’s introductory pricing, your plan’s price will triple. For example, its lowest tier of shared hosting jumps from $4/month to $12 and its highest tier jumps from $12/month to $35. That doesn’t feel great. In fact, it was the reason for most of the one-star reviews on TrustPilot. Watch for this when you’re comparing pricing and remember that your hosting plan will last a lot longer than the promotional period.

SiteGround Renewal Prices

SiteGround also has the shortest trial period of all our other shared hosting our top picks: only 30 days. This isn’t a major problem though. You’ll be able to easily evaluate any host within a month.

SiteGround does have cloud hosting and dedicated servers. In fact, SiteGround is one of our top picks for cloud hosting. If you think there’s a chance that you’ll need to upgrade to some serious hosting power once you generate lots of traffic, SiteGround is a great option that will make upgrades easy later.

SiteGround’s customer support is available 24/7 across all channels — phone, chat, and email — and its knowledge base is rich and well-organized.

SiteGround also has the most transparent uptime: it has a 99.9% annual uptime guarantee (or you get a month of hosting free) and posts both its annual average and the previous month’s uptime right on its site.

SiteGround Uptime

SiteGround’s annual uptime compared to last month’s.

SiteGround is an amazing option for businesses with room to grow. There’s plenty of upgrades to support you along the way.

Just watch out for the promotion pricing that goes away at your first renewal.

#3 – Hostgator

Visit HostGator

Normally $6.95/month
Month-to-month at $10.95
Free domain and SSL certificate
45-day money back guarantee
Get a 60% discount

Best For: Scalability for Price

Another big name in small business web hosting, and it’s a bit of a mixed bag. While HostGator does have an extensive self-serve knowledge base is, it doesn’t offer any sort of email support — just phone and live chat. Be prepared to get on the phone whenever you have a question. Unlike Dreamhost, Hostgator does include support in all it’s plans. If you want a hosting plan that’s cheap and includes hosting, this is the host for you.

HostGator tends to rank highly on tech publications like PCMag, but customer reviews are pretty dreadful: it has only one star on Trustpilot. If you’re interested in trying HostGator, I recommend taking full advantage of the 45-day money-back guarantee and testing out their support thoroughly before committing.

HostGator does offer Windows hosting in addition to Linux, as well as a variety of options to upgrade, including cloud hosting, VPS hosting, managed WordPress, and a dedicated server. Shared hosting plans start at $2.75/month.

Hostgator Review Pricing Plans

If you’re looking for a cheap host, you should start by testing Dreamhost first. Then test Hostgator as a comparison and pick the one that you’re happiest with.

But only consider HostGator if you need to keep your hosting bill as low as possible.

#4 – Hostinger

Hostinger

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Normally $7.99/month
Month-to-month pricing
Free domain and SSL certificate
30-day money back guarantee
Get a 90% discount

Best For: Cheap Hosting Plans

If you’re looking to keep the cost of your hosting as low as possible, seriously consider Hostinger.

Their lowest plan starts at less than a dollar:

Hostinger Hosting Review

All of these rates are promotion so they’ll go up at renewal. But you’re able to lock in these ridiculous prices on a longer subscription. You can literally sign up for two years of hosting for $1/month if you pay for the two years up front. That’s an amazing deal.

Even after the promotional pricing ends, the pricing is still super low. The single site plan only costs $2.15/month, one of the lowest rates in the industry.

The best part? Hostinger doesn’t feel like cheap hosting. Yes, they have some tricks that try to persuade you to become a customer like the fake countdown timers. But they’re pretty mild compared to more aggressive hosting companies like GoDaddy. From the marketing to the UI for managing your site, it feels like a premium host.

The uptime, site speed, and support are all pretty good too. They have a 99.9% uptime guarantee along with 24/7 support whenever you need help. Don’t expect them to be quite as good as other hosts but the value per dollar is unbeatable.

#5 – WP Engine

WP Engine

Visit WP Engine

Normally $35/month
Month-to-month pricing
Free domain and SSL certificate
30-day money back guarantee
4 months free or 20% off

Best For: Managed WordPress Hosting

When most people think of managed WordPress hosting, they think WP Engine. And for good reason — it provides a truly excellent product. It does come at a price though. A fully managed WordPress host is noticeably more expensive than shared hosting providers. WP Engine’s lowest-priced plan is $35/month, and that’s only for one 10GB site with max 25,000 visitors/month.

WP Engine Hosting Plans

But when you factor in what WP Engine does for that price, it’s an incredibly appealing option for WordPress site owners. As a managed WordPress host, WP Engine only provides service to WordPress users, which means its entire infrastructure can be optimized for WordPress. You’re site will be wicked fast, there’s virtually no downtime, and lots of maintenance tasks get taken care of automatically. If you want a blazing fast site where everything is taken care of automatically, you’ll want WP Engine.

Customer support is also laser-focused on WordPress, which makes for highly competent knowledgeable support staff available through tracked tickets and on live chat 24/7.

Just be mindful of the price. You’ll be paying more in order to get a lot more. With that said, WP Engine, is the ultimate choice for any business running on WordPress. If you don’t want to waste time managing the hosting component of your website, then these are the guys to turn to.

#6 – Dreamhost

Dreamhost

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Normally $2.59/month
Month-to-month pricing at $4.95
Recommended by WordPress
4.6/5 rating from Trustpilot
Best for monthly billing

Most Affordable Monthly Plans

DreamHost is notable for doing things its own way. It doesn’t use the standard cPanel that most hosts use. It has built a completely custom control panel that you’ll use to manage your website. Many of Dreamhosts do love it but it could make things much more difficult should you ever need to migrate off Dreamhost. I wouldn’t plan on migrations into Dreamhost to be easy either. So it’s a great option for brand new sites.

In addition to shared hosting and managed WordPress hosting, DreamHost offers upgrades to VPS and cloud hosting, as well as dedicated servers should you ever need them.

Dreamhost Cloud

What’s really worth noting is the outstanding offers DreamHost has for nonprofits: one free Unlimited shared hosting plan (which includes unlimited storage, unlimited bandwidth, unlimited sites, and email hosting) for 501(c)(3) organizations, plus a 35% discount on the suped-up DreamPress managed WordPress hosting. That’s a fantastic deal.

DreamHost is another one of WordPress’s three recommended hosts, and includes some managed WordPress hosting in its basic shared plans. It also offers a managed plan with more bells and whistles called DreamPress. Monthly plans under $3/month are available if you pay annually, $8/month if you’d like to add email. It does have an industry-leading free trial period — a full 97-day money-back guarantee — and transparent pricing that doesn’t increase after your initial contract.

Customer service is a little less traditional: email support is available 24/7, but live chat is only on during business hours, and you actually have to pay $9.95 to get technical support over the phone. DreamHost calls this a “nominal fee” — I call this annoying. If you would like lots of support while you set up your site, I’d pick a different host.

That said, the free trial period is the longest in the business — 97 days. Shared hosting plans start at $2.59/month, and since DreamHost doesn’t do promo pricing, it won’t jump after your first contract is up. This is one of the lowest hosting prices out there, it’s a great option for anyone looking to save every dollar.

#7 – InMotion Hosting

InMotion Hosting

Visit InMotion

Normally $7.99/month
Free domain and SSL certificate
Free and unlimited email
90-day money back guarantee
Get a 50% discount

Best For: VPS Hosting

InMotion may not look flashy, but it’s a solid web host with truly excellent technology, a wide assortment of plans, and a legion of longtime customers.

InMotion Hosting Review

Its massive self-help knowledge base is the industry standard, and customer support is among the best. Don’t believe it? Try for yourself. InMotion’s 90-day free trial period for shared hosting is one of the longest around and gives you plenty of time to test out InMotion’s support team.

InMotion’s plans are really straightforward and almost identical. As you upgrade, you’ll get faster servers and extra databases, websites, and subdomains. It’s a straightforward approach we like, especially for small businesses and websites that aren’t overly complex. No pushy upsells or confusing tiers to worry about.

Even the entry level plans has excellent customer support. It’s 24/7 via 5 communication channels: phone, chat, email, tutorials, and Q&A, which were actively answered. I also appreciate that none of this support is hidden or hard to find. The phone number is broadcast at the top of the page and the chat support login is easy to find in your admin panel. There’s nothing more annoying than 24/7 support that requires you first unearth the contact methods on your own. It’s a waste of time and tells me exactly what I need to know about the host.

I also appreciate that the support is available at your level — whether you’re just starting and need someone to walk you through the ultimate basics with a friendly and supportive demeanor, or you want someone who can talk specs and technical nuances like a pro, the InMotion support has you covered.

InMotion’s support is what makes it stand out from other hosts. If you’re looking for a no-nonsense host with an amazing customer support, InMotion is you best option. It’s our favorite pick for small businesses because you’ll be able to get all the help you need.

InMotion regularly runs promo pricing, with deals that start as low as $5/month. Normal pricing for shared hosting bumps up to $8–$9/month after the initial contract is up.

In addition to shared hosting, InMotion offers upgrades to managed WordPress hosting, VPS hosting, and dedicated servers.

#8 – A2 Hosting

A2 Hosting

Visit A2 Hosting

Normally $7.99/month
Month-to-month pricing at $9.99
Free domain and SSL certificate
30-day money back guarantee
Get a 63% discount

Reliable and Fast Shared Hosting

A2 Hosting has a reputation for having some of the fastest web hosting around.

At every hosting tier (shared, VPS, dedicated), A2 Hosting beats other hosts on speed. So if you’re looking for pure speed, this is your best pick.

A2 Hosting also has a 99.9% Uptime Commitment on all plans so you know you’ll have a reliable host that won’t be down often.

I also really like their free site migrations that come with every hosting package. If you’ve set your site up on a bad host and want to migrate, this is a fantastic deal. It’ll save your dozens of hours trying to get your site rebuilt. Let the A2 Hosting team deal with it.

Like many of the other web hosts, there are 1-click installs for all the popular CMS tools like WordPress, Magento, and Drupal.

Keep in mind that their lowest tier, the Lite plan only includes 1 website:

A2 Hosting Review

If you plan on hosting multiple websites, you’ll need to get the Swift plan which is an extra $2/month after the promotional period ends.

One trick to save money with A2 Hosting: the promotional prices end on renewal. To lock in the 63% discount for as long as possible, go for the tri-annual billing which will bill for three years at once. You’ll get 2 years of hosting for free.

#9 – GoDaddy

GoDaddy Hosting

Visit GoDaddy

Normally $8.99/month
24/7/365 U.S. based support
Free domain and 1 year of email
Guaranteed 99.9% uptime
Get a 33% discount

Most Popular Web Host

GoDaddy is the hosting behemoth.

Whatever you may think about their brand or former CEO, they are the most popular web host by far. This is mainly due to their advertising, they’ve invested a lot of money over the years into brand recognition. Out of all the hosting companies, they’re the one that just about everyone knows.

So how good are they?

I wouldn’t call them the best web host but their standard hosting packages are competitive:

GoDaddy Hosting Review

The pricing and features compare well to other web hosts. The Deluxe plan gets you unlimited websites and storage along with 1-click installs for software like WordPress. All for $12/month after the first year.

Be really careful with anything that involves an upsell or a promotion price. They have a long legacy of charging for unnecessary stuff or offering big discounts that come with serious downsides.

Take the current .club offer that they have:

GoDaddy Club Domains

At first, this sounds like an amazing deal. You won’t find a year of web hosting for $0.99 anywhere else.

But there is one major problem with this offer. You’ll be stuck with a .club domain. This is fine if you have a student or hobby website. For a business though, you don’t want a URL at yourbusiness.club. Not only does it look really unprofessional, it’ll have a much harder time ranking for search terms in Google than a standard .com domain.

Plus, if you have a non-business website, why not use a free site builder and skip the fee entirely?

The lesson is to be wary of GoDaddy’s offers. Their standard hosting packages are all competitive, just avoid any upsells and promotional deals that they have.

And once you sign up for a hosting package, you will get hit with lots of upsells. It’s how they got to be such a big company.

In case you’re wondering, GoDaddy was involved in several scandals. Back in 2011, the CEO at the time celebrated his killing of an elephant and posted a video on social media. The company also drew lots of criticism for running misogynistic and sxualized ads of women. Apparently, a new CEO has attempted to improve GoDaddy’s culture.

Hosting Company Side-by-Side Comparisons

We’ve complied the most important data and features for the top 50 web hosting companies. After narrowing it down to the 9 best, you can see here a side-by-side comparison.

Bluehost Siteground HostGator Hostinger InMotion GoDaddy DreamHost A2 Hosting
Intro Price $2.95 $3.95 $2.75 $2.15 $3.99 $5.99 $2.59 $2.96
Websites Hosted 1 1 1 1 2 1 1 1
Storage 50GB 10GB 100GB 10GB Unlimited 100GB 20GB Unlimited
Bandwidth Unlimited Unlimited Unlimited 100GB Unlimited Unlimited Unlimited Unlimited
WordPress Yes Yes Yes Yes Yes Yes Yes Yes
Free Domain Yes No No No Yes Yes Yes No
Free SSL Yes Yes Yes No Yes No Yes Yes
Free Backups No Yes Yes No Yes No Yes Yes
Free Email Yes Yes Yes Yes Yes Yes No Yes
Free CDN No Yes No No No No No Yes
Free SSD Yes Yes No No Yes No Yes Yes
Free Site Builder Yes Yes Yes Yes Yes Yes Yes Yes
Uptime Guarantee 99.9% 99.9% 99.9% 99.9% 99.9% 99.9% 100% 99.9%
Money Back 30 Days 30 Days 45 Days 30 Days 90 Days N/A 97 Days 30 Days
24/7 Support Yes Yes Yes Yes Yes Yes Yes Yes
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The Best Shared Web Hosting

For the vast majority of folks, you’ll want shared web hosting.

Shared web hosting means that your website is on the same server as other websites. Most sites are small enough that they don’t need an entire server to themselves so web hosts bundle a bunch of sites together and put them all on the same server.

This is how web hosts get the price of hosting down.

In most cases, it’s a great deal.

The biggest downside to shared hosting is that another site can take your site down with it. If several sites are on the same server and one of those sites gets a huge traffic spike that takes the server down, all the sites go down. So it’s possible for your site to go down at no fault of your own.

In practice, this rarely happens. Especially for smaller sites that can handle a little downtime every once in awhile, having shared hosting is a great trade-off in order to get the hosting bill lowered.

Think of shared hosting as the ideal “entry-level” package for your site.

So which hosting companies are the best for shared hosting?

These are the 4 best shared hosting companies:

The Best Cloud Hosting

If you’re building a larger site or want to guarantee your uptime, you’ll want to look for cloud hosting.

Cloud hosting is a bit different than shared hosting.

Instead of a bunch of different sites using the same server, your site will get spread across multiple servers. This has a few major advantages:

  • Other sites can’t take your site down. If they get a spike, your server can simply start using other servers.
  • You can quickly scale your site bandwidth up and down. Since you’re already using multiple servers, it’s really easy to add more or take some away.
  • Since there’s redundancy across multiple servers, server uptime gets a lot better.

All these benefits do come with a higher cost. No matter which cloud host you choose, it will be noticeably more expensive than a shared hosting package.

I use the 50,000 visitors rule. If my site has above 50,000 visitors a month or will in the foreseeable future, I move it to cloud hosting.

Consider cloud hosting if you’re planning on building a large site or have a business that can’t afford any downtime whatsoever.

These are the 3 best cloud hosting companies:

The Best Small Business Hosting

Any small business owner has a lot on their plate. Marketing, managing the service or product delivery, all the back-office tasks, it adds up. Resources are also limited so if something breaks, the owner has to fix it themselves. And on top of all that, they need to watch every dollar. Every extra dollar in an expense means one less dollar in their pocket.

The best web hosts for small business are super reliable, have world-class support when the odd issue does come up, and have a reasonable price. This minimizes the extra tasks for the owner while also keeping expenses low. And when things do go wrong, a solid support team makes the fix as painless as possible.

You’re looking for that sweet spot between price, reliability, and an amazing support team.

These are the 2 best small business web hosts that excel at all three:

The Best WordPress Hosting

Blogs are one of my favorite ways to build traffic and customers. I’ve managed multiple sites with hundreds of thousands or millions of visitors per month.

When it comes to blogs, WordPress is by far the best option for running the blog.

These days, I always get managed WordPress hosting for my high traffic blogs. Managed WordPress hosting is a specialized hosting package built entirely around WordPress.

There’s a few major advantages to getting specialized WordPress hosting:

  • Everything is streamlined around WordPress
  • Security is extra tight
  • WordPress updates and server maintenance happen automatically
  • Backups happen automatically
  • The support team has advanced knowledge of WordPress
  • The site can handle much higher traffic volume since everything is built around WordPress

There is one major downside though: the cost.

Managed WordPress hosting tends to be more expensive. If you’re building a site with the goal to generate tons of traffic (50,000+ visitors/month), it’s absolutely worth it. I go this route even if I don’t have the traffic volume yet. As long as I’ve set a goal to build that traffic over time, I’ll choose a managed WordPress host from the beginning.

What about smaller sites that want to use WordPress?

In that case, skip the managed WordPress hosting. The premium features won’t provide enough value to justify the extra cost. Just about every host out there allows you to install WordPress easily and quickly.

Our 3 favorite WordPress hosts:

The Best Cheap Hosting

Sometimes, you need to stretch every dollar.

Whatever the circumstances, there are ways to save on your hosting bills. And since they recur every month, getting them as low as possible does add up over time.

I want to give you a quick warning though.

On web hosts, you can definitely go TOO cheap. There is a point where reducing the costs any further seriously impacts the quality of your hosting. Your site will be down on a regular basis, you’ll never be able to get a competent support rep to help you, and every task you try to complete will have a horrendous user experience.

We’ve found the best cheap web hosts. While their service isn’t quite as good as the others that we recommend, it’s good enough if you’re trying to get the cost down. Just be careful about shopping around for even cheaper deals, it’s usually too good to be true.

We recommend these 2 hosts if you’re trying to get the cost as low as possible:

They’re also good for side projects or ideas that you’re playing around with. Then if it becomes a real project or business, you can always switch to one of the better hosts later.

Utilizing The Reviews: How To Find The Best Hosting For You

Before divining into all the criteria on how to evaluate web hosts, I have some simple rules for you on picking your web host:

  1. If you plan on building a high traffic WordPress blog, get WP Engine. The extra cost is well worth it. This is also a good option for folks that want to pay a little extra so they never have to worry about anything related to their hosting.
  2. For all other sites, get a web host that’s fast, has great uptime, and amazing support. Bluehost, Siteground and InMotion are your best bets here.
  3. If you really want to get the cost down, do with Hostinger or Hostgator. Both are decent at low prices. I wouldn’t consider hosts that are any cheaper than this though.

By following these rules, you’ll be happy with the host that you get and won’t have to switch any time soon.

So how do we evaluate web hosts? What actually matters?

Let’s go through all the key items.

Site Uptime

If people can’t access your site, why have it at all?

First and foremost, you want a web host with great uptime. This means you’re site is always available and never goes down.

To try to avoid the “just trust us” promise of near-perfect uptime, most hosts provide some sort of guarantee of at least 99.9 percent uptime. However, that guarantee isn’t much of a guarantee. It just means your bill can be discounted in the event of any unplanned downtime. There’s a lot of fine print on these guarantees, too, including not accepting self-reported or third-party uptime data, and not providing refunds for downtime that was out of the host’s control (for example, a hurricane).

Site Speed

Site speed impacts everything related to your site. Want search rankings? Get a fast site. Want conversions on your site? Make it fast. Want happy users? Speed it up.

Every part of your business is impacted by the speed of your site.

When looking at different web hosts, make sure you’re choosing a host that can serve every page lickity split.

There is some nuance with site speed.

In the early days, you need a host that’s fast “enough.” It doesn’t have to be blistering fast but it needs to be fast. Think of Amazon. Back in the day when Amazon just sold books, their site needed to be fast but it didn’t need to be instantaneous. Now that many people use it for all their shopping, Amazon’s site can’t be fast enough.

The bigger you get, the faster you’ll want to be. If you’re planning on building a high-traffic site, you’ll want a host that can maintain crazy-fast speeds on large sites.

Customer Support

When running your own site, web host customer support is the single most important thing a web host can offer.

Digging through use reviews doesn’t always give you a conclusive answer on the quality of support at a particular web host.

There can be a discrepancy between reviews and quality. Take, for example, HostGator. Technology publications tend to rank its products highly: it earns a score of 4.5 out of 5 on both CNET and PCMag. But it has 1 and a half stars on Trustpilot and only 4 and a half stars on WhoIsHostingThis — and nearly all of negative comments are directed at customer service.

Watch out for glowing reviews on top publications, they don’t always reflect reality.

There is one true test for assessing the customer support quality at any host.

The free trial customer support test.

Pretty much every web host has some sort of money-back guarantee on their shared hosting plans, which means you can set up your website and see what you think of the service with relatively low stakes — just your time and any add-on fees you opt into, like paying for domain registration. We recommend going to town with customer support during that trial period. Get on live chat, open tickets, hop on the phone as much as possible to see if you like what you’re being served up.

Most web hosts offer some sort of free trial period. I recommend using this time to really dig into your host’s customer support — its knowledge center and especially support staff across all channels. That’ll tell you the real story.

Traffic Volume

The amount of traffic that you get has a huge impact on the hosting that you need.

For a site that gets 300 visitors every month, pretty much any standard hosting package will be good enough. As long as your web host has strong customer support, you’re good to go.

As you get bigger, all sorts of small details start to matter a lot more.

Is the PHP on your server being updated regularly? Do you have a CDN for your content? Is your site being backed up daily and can you restore it within 15 minutes if something goes wrong? Do you have an SSL certificate? Can your server handle a giant traffic spike during a marketing promotion?

Whenever I have a larger site, I look for premium hosting that takes care of all this for me. And if I’m planning on building a large site, I look for a host that can easily scale to millions of visitors per month. I’m happy to pay a premium price in order to guarantee easy upgrades in the future.

Don’t skimp if you’re going big.

And if you plan to stay under 50,000 visitors/month, get a standard shared hosting package. There’s no reason to worry about the advanced stuff.

Price

While you don’t want to overpay on hosting, you definitely don’t want to underpay either.

Avoid choosing a host exclusively on price.

Most basic web hosting plans are in the $10-$20/month range. Yes, there are cheaper options. Some of them are promotional offers that go away at renewals. Others are hosting plans with terrible support and uptime.

My rule is if the price sounds too good to be true, it probably is.

I also don’t worry about chasing promotional offers to save a few dollars. For every site I’ve ever managed, we used our host for years on end without ever switching once we had a host we were happy with. Promotional offers come and go pretty quickly.

Migration Features

The ability to easily and quickly migrate an existing site will save you weeks of time.

Even a basic WordPress site can be a real hassle to migrate. First you have to set up a new WordPress install on your new host. Then you need to export the database of content from your old site and import it into your new one. Finally you have to re-configure everything in WordPress like the theme, plugins, and settings.

That’s a real pain and that’s why we put together an entire guide on WordPress migration.

It is possible to skip all this.

Some hosts will offer a 1-click migration for popular site builders like WordPress.

If you’re switching hosts and handling the migration yourself, look for an easy migration feature. This is a great way to make the final decision once you’ve narrowed it down to a few final options.

Managed Hosting

Here’s how a normal host works:

  • After you sign up, you get a login.
  • The login takes you to cPanel. The cPanel is an app on your server that lets you manage it through a UI without needing to know how to code anything.
  • You configure your server however you want.
  • There’s a FTP option to upload files manually to your server.
  • There are also quick options for installing WordPress and other site software if you want.
  • You get full access and can do anything you want. It’s a “choose your own adventure.” Install WordPress, Drupal, Magento, or code your entire site by hand.

Most web hosts work like this.

There are also managed web hosts. These hosts customize the hosting environment and manage a lot more of it for you.

WP Engine is the best example, they’re a managed host for WordPress. Instead of getting a cPanel login that lets me do anything I want, WP Engine gives me a login to their custom interface that’s built to manage WordPress sites specifically.

When a web host is optimized exclusively for WordPress, three key things happen. First: It gets faster than pretty much any shared hosting provider can dream of. Everything can be tailored to making WordPress work its best, whether that’s optimizing website caching or tinkering with the command line tools. The host only needs to know how to support WordPress, as opposed to, say, Joomla and a Node server and some sort of custom-made site and on and on.

Second: Sites get more secure and stable. A managed WordPress host can build a system that predicts, accommodates, and patches all of WordPress’s vulnerabilities. That means fewer malicious attacks and less downtime.

Finally, and perhaps most importantly for small businesses: Admin and site maintenance get a lot easier. And that service is vital because managed WordPress hosting is significantly more expensive than shared web hosting.

While I give up some flexibility from not having a basic web server like other hosts, a managed host takes care of a lot of ongoing tasks that I’d normally have to handle myself.

If you have a small business site, a normal host is fine. If you’re building a larger site, a managed host will save you a ton of time in the long run and is worth the extra cost.

Shared, Virtual Private Servers, Cloud, and Dedicated Hosting

Let’s start with definitions on the types of hosting your can buy.

Shared hosting means that you share space with a bunch of other sites on the same server. The advantage is that it’s a lot cheaper. The downside is that other sites can impact the performance of your site. If someone else gets a huge traffic spike, it could impact everybody on that server before the web host throttles their traffic.

Virtual private servers (VPS) also has multiple sites on the same server But these sites have dedicated space that’s managed by software. You get many of the benefits of having a dedicated server (you own IP address, less volatility in uptime, etc) without needing an entire server for just yourself. But the performance isn’t quite as good as having your own server to yourself.

Cloud hosting is similar to VPS but instead of having space on once server, you get space across multiple servers. Like VPS, it’s resilient to traffic spikes from other sites. If a site on your same server takes that server down, your host simply moves your site to another server. That’s why they call it “cloud” hosting. It’s also extremely scalable for your own site. Adding more resources to your site is a breeze since your host only needs to increase the total server resources that you can consume at any given time. Because of these advantages, it does tend to be more expensive.

Dedicated hosting gives you a server just for you. No one else gets space on that server. You’ll also be in complete control and can configure that server however you want.

Which of these should you get? Here are some simple rules of thumb:

  • Small sites should be on shared hosting. Any impact from other sites on the same site will be minor. This is the best option for any site that does 50,000 visitors per month or less.
  • When you get over 50,00 visitors/month, move towards cloud hosting and then a dedicated host if you really need it. Don’t worry about a dedicated host until spending thousands of dollars per month on hosting sounds like a rounding error in your annual budget.

Ignore Free Web Hosting

For just about everyone, free hosting is not worth it.

Web hosting is not where you should save money. If you’re worried about the price of hosting, I’d say you need to worry about generating revenue and traffic before trying to save a few extra dollars cutting hosting costs.

A free host is only good for something like an event one-pager or an extremely small, extremely low-traffic site. If you are doing either of those things, you should still skip the free host route and jump straight to a free website builder that’ll let you link your site to a custom domain for free, like UCraft or Google Sites. They’re both very basic limited builders, but they are easier to get up and running than a free web host.

That being said, there are some great free and discount web hosting plans for nonprofits and educators. If that’s you and you want to know more, head over to my best free web hosts review. I go into lots of detail there.

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