Category: Internet Marketing
Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.
Ecommerce has come a long way in accommodating consumers with disabilities. I’ve addressed over the years many accessibility aspects of online shopping, from screen readers to lawsuits. Shopify, the focus of this post, is a rare ecommerce platform that supplies Voluntary Product Accessibility Templates, documents explaining …
Mobile payment systems provide flexibility to consumers and merchants while unifying online and offline operations. Here is a list of mobile payment services for merchants. There are point-of-sale systems, digital wallets, mobile hardware, software for mobile and web applications, and more. PayPal Zettle PayPal Zettle PayPal …
30-second summary: Search engines are laser-focused on improving user experience and voice search plays an increasingly key role With 100+ global languages, people are prone to searching in their native language How do you optimize your website for multilingual search while keeping a natural and conversational …
In case you didn’t know, email usage is at an all-time high. In fact, more than 3.7 billion people use email worldwide. So it’s no wonder we all constantly receive marketing emails from businesses. Put simply, email marketing works. This is true even in the B2B …
Running a successful website means staying alert for errors like broken pages or slow performance. However, sometimes there are problems that you just can’t avoid, and 404 errors are one of them. A 404 occurs when a user requests a page on your website that doesn’t …
If you’re anything like me, you probably mainly consider Wikipedia a good source for a behind-the-scenes look at the production of Game of Thrones, or a collection of random facts on Zebras. In short, you likely haven’t given it much thought as a channel for brand …
Reputation management is essential for any brand. Your company’s future may depend on what’s been said about it in posts, comments, reviews, and rankings. Fortunately, there are affordable tools to help brands of any size control their reputations. Here is a list of tools to manage …
Whether you’re sending a newsletter, welcome message, product announcement, or holiday greetings, there are plenty of customizable email templates to match your brand and design on any device. Here is a list of responsive email templates. There are single email templates, templates with multiple layout options, …
Headless commerce separates the frontend from the backend of a brand’s web presence in an API-first architecture. Headless technology can provide significant advantages in design and performance, particularly for an evolving omnichannel sales environment. Moreover, brands can save time and money integrating existing content with new …
John Mueller, a Google search relations representative, posted a new video in the AskGooglebot series answering the question: how long does SEO take for new pages? The answer started off with the classic John Mueller response of “it depends,” but he dug deeper into a more …
