Category: Internet Marketing
Latest digital marketing and ecommerce insight,marketing strategies such as blogging,advertising, online video, podcasting, outsourcing, social media marketing and more.
In the present-day market scenario, all companies and brands are pushing for growth through digital marketing techniques and why not? After all the benefits offered by digital marketing far outweigh those provided by traditional advertising mediums. But due to the presence of so many brands …
You’ve done the technical search engine optimization steps. You’ve worked hard to create useful, even authoritative content that answers common questions — keyword queries — for your industry. You’ve earned your spot near the top of the results page. So why not try to boost clicks …
Offering support throughout your shoppers’ purchase experience is a good way to ensure their return. If you have a WordPress site, there are a variety of customer-support plugins to help. Here is a list of plugins for customer support on WordPress. There are plugins to provide …
For customers, site speed matters. For search engines, site speed impacts organic rankings. With its mobile Speed Update rolling out now, Google is applying site speed to mobile search results for the first time. And since higher rankings typically equate to more visits and revenue, speed …
Link building, the process of getting links from other websites, improves search engine rankings and traffic, ultimately generating more sales for your business. Link building is one of the tasks a company must repeatedly do for search engine optimization. But ecommerce sites often struggle with the …
Marketing automation is the process of using software to manage repetitive marketing tasks. Examples include automated emails based on a user’s action and automated social media posts. Offering relevant cross-sells and upsells based on a shopper’s activity is a form of marketing automation. Marketing automation requires …
Many businesses seek my advice. Throughout the years, I have seen many common problems marketers and business owners across various industries encounter. But one thing I’ve been seeing frequently lately, so I thought it was time for me to address it. Many brands are focusing all …
What is a business directory? A business directory is an online list of businesses within a particular niche, location, or category. One way local businesses can get found by online searchers is through inclusion in business directories. Today, Google is inserting itself between consumer and local …
