As SEO has Changed a lot in Recent 3 Years and it,s Become 3X Harder than it was in 2011 and it is not going to Stop here in 2016 SEO will become more tough and Only Pro,s and SEO Experts will be able to Rank well in Search Engines.
So If you don,t know what Biggest SEO Changes are going to Come in 2016 then Continue Reading this Post.
SEO Trends – How SEO Would Be in 2016
(1) Mobile Optimization will Become More Important
As Mobile users are growing so fast and According to ComScore mobile users are exceed the Desktop users you can see in below Graph.
That,s why Google recently make a Mobile Friendly as a Ranking Signal But It,s still don,t had Much Impact on sites desktop Traffic But in 2016 it will be Different site,s desktop traffic will also get a hit by Google Mobile Friendly Algorithms.
By not making your Site Mobile friendly you are losing a Huge traffic of your Site So Make sure your Site is Mobile Friendly before you get too late.
Here is Tool from Google to Help you in checking your site is Mobile Friendly or not
(2) Site with Structure Data will Rank Better
You may be have not yet heard about Structure Data Because it,s not Much Popular it,s only Followed by Top Bloggers.
So Now the Question is What is Structure Data?
Well! You may have Notice Sometimes when we Search in Google it Shows the Answer of our Questions ( you can See Example in Below Image )
See the box in the above Image is Showing the Example how Structure Data Look likes when it appears in Search Engines and I Think your Organic Traffic will be Triple if Google Start Showing your Posts Structure Data.
Usually new or Small Blogger Don,t Focus on it because they think it,s not Important and also Because google Show only Top Post,s Structure Data.
But Wait! You Should also Create Structure Data of your Site even if your Site is not much Popular. So First Let me Clear why you should Create it.
Let,s Imagine : You Created an Awesome Post and it,s gone Viral and as your Post gone viral Now Google will be Interested in Showing that Post Structure Data in their Search which will help you to Double or Even Triple your that Post Organic Traffic.
Learn How to Use Structure Data
- How to Use Google’s Structured Data
- How to Use Google’s Structured Data to Markup Your Site (Recommended Post)
(3) Manual Link Building will be dead for SEO
No i am not Saying it will Completely Dead But Most of Our Manual Link Building Ways Stop Working or they will Lose their Power Like Links via Blog Comments , Forums and Web Directories has lose their Power and Now these are not as Powerful as they were in the Past.
And also Over doing Link Building with above mention ways will cause a Penalty in very Less time So Don,t Waste your time in These ways.
And in Recent Conference Google Says Penguin is Going to Roll Out Before end of the 2015. Real-time Penguin is Coming Soon So now don,t use Spamming ways.
But the Good News is Guest Post Links Power is Still Strong and Higher Chance that Guest Post Power will Remain the Same in 2016 Too.
(4) Outgoing Links will Matter More than Now
Google Use Outbound links to identify what is exactly your Article is about and If you Link to a Trusted Source then Google think your site is also trusted and when you link poor article then it Ruin your Reputation in front of both Google and your Site Audience and also Google Down rank that Post in Search.
So must give at lease one outbound link to a Trusted site Post which is highly related to your Article it will help your Search Ranking and will increase your Site Reputation.
Tips to give Outbound links
- Don,t link Poor Articles
- Don,t link Duplicate Content
- Link to a Leading Site in your Niche
- Don,t do over Outbound linking ( 3 to 4 Link per thousand words is great)
These are SEO Change going to come in 2016 So Prepare your Site before these SEO Changes Start Rolling and get the most of your traffic from Search Engines.
So What would you say about these SEO Changes ? Leave your thought in Comments.