Yekupedzisira Nongedzo kune B2B Kushambadzira muna 2020

Kushambadzira zvinobudirira kunonetsa kuwana chaiko. Pakati pezvinhu zvekusika, muganho webhajeti, uye sarudzo dzemakiteshi, vashambadziri vane zvakawanda zvekuita pavanenge vachigadzira yavo yekutengesa nzira.

Icho chikuru chinogonesa kushambadzira kwakanaka, zvisinei, ndeyako Vateereri.

Kana usiri kunyatso tarisa yako mutengi persona, kukwidziridzwa kwako uye kushambadza kungangowira panzeve matsi. Iwe unogona zvakare kunge usiri kushambadzira zvachose.

Iko kunonangwa vateereri kusiyanisa zvakanyanya, zvakadaro, kuri pakati vatengi vega uye mabhizinesi. Mamwe makambani anoshandira vamwe vatengi, nepo mamwe achiitira makambani nemasangano.

Kushambadzira kumabhizinesi ndiko zvakasiyana kwazvo pane kushambadzira kune vamwe vatengi. Ndosaka nzira yakatengesa zvakasiyana zvachose - kushambadzira kweB2B - kuriko, ndosaka takavaka gwaro iri. Pakupera kwechinyorwa chino, unenge wave nekunzwisisa kuri nani kwekushambadzira kweB2B, nzira dzinoshanda kwazvo dzekutengesa dzeB2B, uye maitiro aungaita mukati nekushandura vateereri vebhizinesi rako.

HubSpot muenzaniso wekambani inoita B2B kushambadzira. Vatengi veHubSpot mamwe mabhizinesi, kwete vatengi vega. Naizvozvo, edu ese ekushambadzira ekuedza anogona kusarudzwa seB2B.

B2B vs B2C Kushambadzira

B2B uye B2C (bhizinesi-kune-mutengi) kushambadzira zvakasiyana kwazvo. B2B uye B2C kushambadzira kwakasiyana mumaitiro avo nemaitiro, pamwe ne muvateereri vavo uye nematauriro avanoita navo.

B2B kushambadzira inotarisa izvo zvido, zvido, uye zvinonetsa zvevanhu vari kutenga vachimiririra, kana nekuda kwesangano ravo (kwete kuzviitira ivo), nokudaro vachiita iyo Sangano mutengi. Heano mienzaniso mishoma yemakambani eB2B:

  • Nzvimbo yekushandira iyo inorenda nzvimbo dzehofisi kumatimu ari kure uye ma freelancers (senge WeWork)
  • Ye-pane-yekuda kuzadzikiswa kuzadzikiswa, warehousing, uye skrini yekuprinda sevhisi (senge Kudhindwa)
  • Iyo yekushambadzira software kambani inotengesa zvemagariro midhiya manejimendi manejimendi maturu, inotungamira chizvarwa software, uye mamwe ekushambadzira maturusi kumabhizinesi nemasangano (senge HubSpot!)

B2C kushambadzira inotarisa izvo zvinodiwa, zvido, nematambudziko evatengi vega varikutenga vachimiririra, kana ivo, pachavo, zvoita iyo mumwe munhu mutengi. Heano mienzaniso mishoma yemakambani eB2C:

  • E-commerce kambani inotengesa zvekuhofisi kune vanhu vari kure kana vanozvishandira (senge Poppin)
  • Chitoro chinotengesa t-shirts uye zvimwe zvipfeko nezvimwe zvinhu (senge chipfuro)
  • Chikuva chemimhanzi chinotengesa kunyorera kunyorera (senge Spotify)

Tarisa uone ichi chati ichienzanisa vatengi veB2B neB2C.

ye b2b kushambadziraye b2c kushambadzira
chinangwaVatengi vakatarisana neRI, kugona, uye hunyanzvi.Vatengi vari kutsvaga madhiri uye varaidzo (zvinoreva kuti kushambadzira kunofanirwa kuve kwakawanda mafaro).
Kutenga KukurudziraVatengi vanofambiswa nepfungwa uye nemari inokurudzira.Vatengi vanofambiswa nemanzwiro.
vatyairiVatengi vanoda kudzidziswa (kunova kupi B2B yemukati kushambadzira anouya mukati).Vatengi vanokoshesa dzidzo asi havangogara vachida kuti vaite sarudzo yekutenga.
Kutenga MaitiroVatengi vakaita (kana vasingade) kushanda nevatariri veakaunzi nevatengesi.Vatengi vanofarira kutenga chaiko.
Vanhu Vanobatanidzwa MukutengaVatengi vanowanzo fanirwa kutaurirana nevagadziri uye dzimwe nhengo dzecheni yavo yemirairo vasati vaita sarudzo yekutenga.Vatengi havawanzo kuda kutaurirana nevamwe vasati vaita sarudzo yekutenga.
Kutenga ChinangwaVatengi vanoita zvekutenga zvenguva refu mhinduro, zvichikonzera kureba kwekutengesa kutenderera, zvibvumirano zvakareba, uye hukama hwakareba nemakambani.Vatengi havasi ivo vanotsvaga mhinduro dzenguva refu kana hukama hwakareba.

Zvakawanda sekusiyana kwavo, zvakadaro, B2B uye B2C zvinopindirana munzira dzakawanda. Ipo Poppin inotengesa zvekuhofisi kune vanhu vari kure kana vanozvishandira, ivo vanogadzira nzvimbo dzemahofisi emakambani uye zvigadzirwa zvemagetsi. Padivi remafiripi, anodhinda kwete chete anopa kuzadzikiswa kwekuraira uye kuchengetera mabhizinesi; ivo zvakare vanozadza e-commerce kudhinda odha dzevanhu.

Sezvakasiyana sevateereri veB2B uye B2C vanogona kuve, B2B vatengesi vanogona kugara vachidzidza kubva kuB2C mishandirapamweZvakare.

B2B Maitiro Ekushambadzira

Sezvandambotaura pamusoro, kushambadza kunoenderana nevateereri vayo. Kunyange B2B neB2C kushambadzira kuchisiyana, kwete chidimbu cheB2B chekushambadzira zvakafanana, zvimwe.

Muchikamu chino, tichataura nezve dzakasiyana siyana B2B nzira dzekushambadzira unogona kuita kusvika kune yako chaicho vateereri vebhizinesi. Tisati tapinda mukati, zvakadaro, ita shuwa kuti unonzwisisa iyo B2B rwendo rwevatengi. Cherekedza kuti rimwe nerimwe rematanho aya angakanganisa sei marongero ako ekutengesa uye nemabatiro aunoaita.

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B2B Email Kushambadzira

Email kushambadzira inzira yakaedzwa uye yechokwadi yekusvikira vese vatengi nevatengi bhizinesi vatengi. Waizviziva here izvozvo 93% yeB2B vatengesi shandisa email? Uri mumwe wavo here? Unofanira kuva. Emails anotungamira mukubatana kunochinja vanyoreri kupinda muzvitungamiri… uyezve vatengi.

Dhawunirodha gwaro redu rekugadzirisa kushambadzira kweemail kwekushandurwa uye dzidza maitiro ekukura yako email rondedzero, kuve nechokwadi chekuburitswa, uye kuwedzera Kubatana.

Kusiyana nevatengi veB2C vanopindura zvakanyanya kumanzwiro uye varaidzo, vatengi veB2B vanotsvaga pfungwa uye yakanaka ROI. Chaizvoizvo, ivo vari kuzvibvunza ivo pachavo, Bhizinesi rako rinogona sei kubatsira bhizinesi rangu kukura? Nekuda kweizvi, yako email kushambadzira inofanirwa kuenderana nevatengi vebhizinesi rako uye tarisa pazvinhu zvakakosha kwavari - senguva, mari, uye zviwanikwa.

Email kushambadzira zvakare iri mota ine simba yekugovana yako zvemukati zvemukati. 83% emakambani eB2B shandisa maemail matsamba sechikamu chechirongwa chavo chekushambadzira zvemukati, uye makumi mana muzana evatengesi veB40B vanoti aya matsamba ari vakawanda yakakosha kune yavo yemukati kushambadzira kubudirira.

Nekungogara kuripo kwemaemail achizadza mabhokisi edu nhasi, zvakakosha kupfuura nakare kose kugadzira nekutumira anoshanda ekushambadzira maemail.

B2B Email Kushambadzira Kwakanyanya Maitiro

  • Nyora mitsara yenyaya inokwezva. Funga nezve yako email zvinyorwa zvemitsara seNetflix karavhani - kana iwe usingakwanise kubatanidza vateereri vako nemaminetsi maviri-clip (kana, mune ino nyaya, mashoma gumi nemaviri mavara), usatarisira kuti vavhure uye vatarise (kana kuverenga chinhu chose. Isu tinokurudzira kushandisa ingangoita yakawandisa nguva pane yako email email mitsara sezvaunoita pane ivo pachavo maemail.
  • Namatira kune imwe yekufona-ku-chiito (CTA) paemail. Kana iwe uchifunga kuti huwandu hweemail iwe hwaunogashira hwakawanda, tarisa iyo CTAs mumaemail iwayo … Mamwe akazara maviri, matatu, uye dzimwe nguva anosvika gumi gumi maCTA. Usaite chikanganiso ichi, icho chinogona kusiya misoro yevagashi vako ichitenderera, ichibvunza kuti "Chii chandinofanira kutanga ndanyora?" uye pakupedzisira kudzvanya pa hapana. Uine CTA imwe paemail, unobvumidza vateereri vako kuti vatarise pane zvako zvemukati meemail uye pakupedzisira chiito chimwe chete ... kugamuchirwa kwekugamuchira kubva kunhasi kwekutora sarudzo uye kuongorora kushaya mitezo.
  • Chikamu chako email kuti usvike kune akakodzera vateereri. Haasi ese maemail aunotumira anozokodzera kune wese munhu ari pane ako runyorwa. Vanyoreri vako vanogona kunge vari pamatanho akasiyana erwendo rwemutengi kana kutsvaga mhinduro dzakasiyana. Ndipo pane email chinyorwa chikamu inouya mukutamba. Izvi hazvisi izvo chete zvinokubatsira kuenderana nevateereri vako zvirinani, asi zvinopa maemail ako iwo manzwiro ako anoti "Hei, ndiri kuteerera uye ndinoziva zvaungade kuona." Vatengi vanosarudza email mhando pamusoro pehuwandu chero nguva.
  • Ita shuwa kuti ako emaimeri dhizaini anoteerera. Vanopfuura makumi masere muzana vevashandisi veemail vanowana yavo inbox pafoni dzavo, uye maemail asingaratidzike nemazvo pane nhare mbozha anowanzo dzadzimwa mumasekonzi matatu. Ouch. Usarega email yako ichiva chimwe cheavo.
  • Usatya email inotonhora. As isinganzwisisike sezvazviri, iyo chaiyo email inogona kushandura vatengi nyowani - seizvi inotonhora inotengesa email iyo yakakunda 16 nyowani B2B vatengi.

??HubSpot Zano: Iwe haugone kutumira kushambadzira maemail pasina chero vanogamuchira - vanhu ava vanoumba zvinyorwa zvako. Kune zvakawanda zve nzira dziri nyore dzekukura yako email runyorwa. Kutanga nemafomu ekupinda-mukati pane yako webhusaiti peji rekutanga, About peji, uye blog. Buda HubSpot's Yemahara Fomu Inovaka chishandiso kutanga.

B2B Dhijitari Kushambadzira

Bhizinesi rega rega, ingave B2B kana B2C inofanirwa kuve neinowanikwa padhijitari - iyo inoumbwa nezviziviso zvakabhadharwa, injini dzekutsvaga, webhusaiti, uye chero imwe nzvimbo inofarirwa nekambani yeB2B pamhepo. Ngatifambei nepakati pemaitiro mashoma anogona kusimbisa yako B2B yedhijitari kushambadzira zano.

Tsanangura vateereri vako

Yakasimba B2B dhijitari yekushambadzira zano inotanga nekutsanangudza yako tarisiro vateereri, kana mutengi munhu. Ruzivo rwehuwandu uye hwepfungwa dzinozivisa zvese zvimwe zvekushambadzira zvichizotevera, kuve nechokwadi chekuti zvemukati uye zvemadhijitari zvinotorwa nemeso nenzeve chaipo (uye kuti hapana zviwanikwa zvinoenda kunoparadza kumagumo ako).

Gadzira yako webhusaiti

Chechipiri, kushambadzira kwedhijitari hakugone kushanda pasina ruzivo, rwekuita webhusaiti. Kupfuura 80% yevatengi shanyira webhusaiti usati waita kutenga. Zvakare, sezvo yakajairwa B2B kutengesa kutenderera kazhinji kunosanganisira akawanda akakosha vatambi (senge vachengeti vemagedhi, vanoita sarudzo, nevamwe vanhu vanofanirwa kutenga mukutenga), mawebhusaiti ari nyore, nzira dzakananga dzevanokurudzira kugovana ruzivo nezve chigadzirwa chako kana sevhisi.

Gonesa yako yekuvapo kwedhijitari

Yako webhusaiti inoda kuve inopfuura yekudzidzisa uye yekuita, asi… inoda kuwanikwa. Unogona kuita izvi ne pa-peji SEO uye teknolojia SEO maitiro. Izvi zvinosanganisira zvese kubva pamufananidzo alt-zvinyorwa uye meta tsananguro (zvinoonekwa nevashanyi vako) kune yakarongedzwa dhata uye nesaiti kumhanya (izvo vashanyi vako vasingakwanise kuona). Kunze-peji SEO iri kutambawo pano, zvinoreva nzira dzekubatanidza dzekunze uye kugovana munharaunda - SEO matekiniki anoitika kure webhusaiti yako.

Mhanya mishandirapamwe yePPC

Pakupedzisira, tenderedza kuvapo kwako kwedhijitari ne kubhadhara-per-click (PPC) kushambadzira, iyo inokutendera iwe kuti utore zvemukati mako uye chiratidzo pamberi pevateereri vatsva kuburikidza nemajini ekutsvaga uye mamwe mapuratifomu ekushambadzira. Ini ndinokurudzira kuwedzera yako PPC investimendi nekushambadza kupfuura ako chaiwo zvigadzirwa kana masevhisi - senge yako brand mhando, blog kana zvemagariro midhiya zvemukati, kana kambani tagline.

Nzira yakanakisa yekuona iyo ROI kubva kune ako akabhadhara kushambadza ndeye 1) inosanganisira yako mutengi persona dhata uye 2) inosimudzira zvemukati izvo zvavanogona kuenderana nazvo. Semuenzaniso, hazviite zvakanyanya hachizi nyowani mutengi asina kumbonzwa nezvako ari kutsvaga chako chaicho chigadzirwa. Ivo vanogona kunge vari kutsvaga nzvimbo-based mhinduro kana chigadzirwa chinhu. Kuti usvike huwandu hukuru hwevangangove vatengi, bhadhara kunangisa akakodzera zvikamu mukati meako brand vs.kusimudzira chako chigadzirwa kana masevhisi.

B2B Zvemukati Kushambadzira

Takataura nezve mabatiro eB2B vatengi anotarisana nehunyanzvi, inotungamirwa nepfungwa, uye chishuwo chekudzidziswa. Ndechipi chiri nani kushambadzira chishandiso chekugutsa izvi zvakakosha kupfuura B2B yemukati kushambadzira?

Ipo chirongwa chetsika chePR kushambadzira chinokanganisa mutengi zuva nezuva nezvinhu zvekushambadzira, zano rekushambadzira rinowedzera ruzivo rwakakosha uye runozivisa mutengi - zvinova ndizvo chaizvo zviri kutsvakwa nevatengi veB2B. Pasina kutaura kuti zvemukati kushambadzira zvinotsigira SEO kuedza, izvo zvinosanganisira kutarisira izvo vateereri vako vari kutsvaga, uchivabatsira kuti vawane webhusaiti yako uye zvemukati ... uye nekugona kuzvishandura kuva vatengi.

Dhawunirodha yedu yemahara gwara uye dzidza kuti ndeapi misoro inoshandura pamwero wepamusoro nekunzwisisa kubva 175,000 B2B & B2C blog zvinyorwa.

Saizvozvo, 80% yevanogadzira zvisarudzo zvebhizinesi vanosarudza kuwana ruzivo kubva kuchinyorwa pane kushambadzira. Kuziva izvi, ini ndingati iwe unofanirwa kunge uchiisa zvakafanana (kana zvisiri zvimwe) zviwanikwa mune yako yekushambadzira zvemukati pane yako yechinyakare kushambadzira zano.

Nekuti rwendo rweB2B rwomutengi rwakati siyanei pane rwendo rweB2C rwomutengi (iro rine mapfupi ekutengesa macircle uye vashoma vanoita sarudzo vanobatanidzwa), zvemukati zvaunogadzira zveB2B zvemukati zvekushambadzira zano zvinogona kusiyana zvakanyanya pane izvo zvawaona semutengi iwe pachako , sezvakaratidzwa mumufananidzo uri pazasi.

b2b-kushambadzira-zvemukati-zve-ivo-vatengi-rwendo-grafiki

Usati watanga kugadzira zvemukati, zvakadaro, ini ndinokurudzira kugadzira iyo bhizinesi blog. (Usanetseke, kukura blog yako kuverenga iri nyore kupfuura iwe zvaunofunga.) Yako blog ichaisa zvese zvemukati zvaunogadzira uye zvinoshanda semba-hwaro hwevaverengi kuti vashanyire uye kunyorera kune.

B2B Yemagariro Media Kushambadzira

Waizviziva here 75% yevatengi veB2B uye 84% yevakuru veC-Suite shandisa social media kana uchitenga? Ndizvozvo - kushambadzira midhiya yemagariro haisi yezvemhando dzakanangana nevatengi vega.

Mazhinji emakambani eB2B anorwira nevekushambadzira vezvenhau, zvakadaro. Zvinogona kuve zvakaoma kushandisa zvemagariro midhiya kubatana nevatengi vebhizinesi, kunyanya nekuti (sekutaura kwatakaita pamusoro) pane kazhinji kutenderera kutenderera uye ketani refu yemirairo.

nokutendeseka, B2B yemagariro enhau kushambadzira inogona kunge isipo kwaunoshandura huwandu hukuru hwevatungamiriri, uye ndizvo. Iyo inogona kupinda mukutamba padhuze nekutanga kwenzendo dzevatengi vako.

Zvemagariro midhiya chishandiso chine simba chekuvaka kuziva chiziviso, uchipa kambani yako hunhu hwepamhepo, uye kugadzirisa bhizinesi rako - zvese zvine simba zvakanyanya kana zvasvika pakushambadzira nekubatana nevanogona kuve vatengi. Kunge kushambadzira kweemail, zvemagariro enhau zvakare chiteshi chinoshanda kwazvo chekugovana zvemukati mako nekusimudzira hunyanzvi hwehunhu, iyo yekupedzisira yatinoziva vatengi veB2B vanokoshesa.

Kukundwa nesocial media? Shandisa imwe nguva kubatanidza nevateveri vako neyedu yekuchengetedza nguva suite yemagariro maturusi.

Nepo maakaunzi ako enhau enhau angave asingatendeuke kazhinji kazhinji sezvako zvemukati kana kushambadzira email, ivo vakangofanana. Mune ino kesi, vateveri vakakoshawo - hauzomboziva kuti vangachinjira riini kutungamira kana vatengi.

?? HubSpot Zano: Sei? Zvemukati zvakagovaniswa nevatsigiri vevashandi inogamuchira kanopfuura kasere kuita kubatanidzwa pane zvemukati zvakagovaniswa nemhando. Saka, sanganisira vashandi vako mune yako B2B yemagariro midhiya kushambadzira zano. Vakurudzire kuti vagadzire yavo vega vezvenhau nzira uye vagovane nezve hupenyu kukambani yako. Gadzira account accountseyedu @HubSpotLife Instagram) kuratidza zviri kuitika kubasa, kwete zvauri kutengesa chete. Iwe hauzive - izvi zvinogona kukwezva tarenda rakasimba, futi.

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B2B Kushambadzira Mienzaniso

Iyo B2B yekushambadzira nzira iyo inoshanda kune rimwe bhizinesi inogona kusashandira imwe, asi hazvireve kuti isu hatigone kudzidza chimwe chinhu kubva kune zvayakanakira. Heano mana B2B yekutengesa mienzaniso yemabhizimusi akazviita nemazvo.

Email Kushambadzira: Mattermark, Simudza iyo Bar Newsletter

Simudza Bhawa chinyorwa chezuva nezuva chetsamba kubva kuMattermark iyo inoratidzira zviono kubva kuvatungamiriri mukutengesa, kushambadzira, uye kukura kweinjiniya. Yakasarudzwa nemaoko nevatungamiriri veMattermark uye yakapfava kuongorora, izvo zvakakosha munyika ine akajeka, akaomarara matsamba uye ezuva nezuva kugaya.

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Uyu muenzaniso wakanaka wekushambadzira email kweB2B nekuti Mattermark inotora nguva yekudzidzisa vanyori vavo pasina kutengesa pachena kwavari. Ichi chiito chinovaka kuvimba nevateereri vavo uyezve ichivashongedzera nezvose zvavanoda kuti vazive kuti vatenge uye vave kubhadhara mutengi.

Dhijitari Kushambadzira: Maersk, Webhusaiti Homepage

Zvinenge zvisingaite kuziva chinangwa chevose vanogara pasi pawebhusaiti yako, asi Maersk yekutanga peji dhizaini zvinoita kuti zvive nyore kune vashanyi kuti vawane nzira yavo kutenderera.

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Nekupa matatu makuru sarudzo ("Iva Mutengi," "Pinda Akaundi Yako," uye "Tanga Basa"), Maersk zvakajeka zvikamu zvevateereri vavo uye inobvumira vashanyi kufamba zviri nyore kune iyo saiti zvemukati zvinoenderana nechinangwa chavo.

Ichi chidiki dhizaini tweak zvakare chinobatsira Maersk kuvaka kuvimba uye chiremera mukati meumwe neumwe weava niche vateereri - vanogona kuve vatengi, vatengi varipo, uye kunyange vashandi.

Zvemukati Kushambadzira: LeadPages, Blog + Zviwanikwa

LeadPages yave yakabatwiswa kubvira payakatanga muna 2012… zvakadaro yakarova pamusoro pe $ 16 miriyoni mumari yemari makore matatu chete gare gare. Muridzi wayo anoratidzira kubudirira kwayo nekukasira kune yavo yemukati zano, izvo zvinoita kuti ive muenzaniso wakanaka weB2B yemukati kushambadzira.

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LeadPages inogadzira akawanda akasiyana marudzi ezvinyorwa zviwanikwa, senge blog, nyaya dzevatengi, podcast, uye webinar. Izvo zvakasiyana mune izvi zviwanikwa zvinobvumidza kambani kusvika kune vatengi kwavanenge vachishandisa nzira inowirirana navo.

LeadPages inopa blog inovhara madingindira akadai seA / B kuyedza, kutungamira chizvarwa, uye mimwe misoro ine chekuita nechigadzirwa uye mhando, a vhiki nevhiki podcast iyo inotaurirana nevatengesi vezuva nezuva, uye kunyangwe a yakananga gwara kumapeji ekumhara, iyo inoshongedza vatengi vayo kuti vashandise nemazvo uye nekugadziridza iyo LeadPages chigadzirwa - zvese mahara.

Yemagariro Media Kushambadzira: MailChimp, Instagram

Zvemagariro midhiya inzira inoshanda yekudyidzana nevateereri vako. Ino zvakare inzvimbo inonakidza kuposita mavara akanaka uye kuratidza hunhu hwako. Vhura Instagram, MailChimp akakunda pazvose.

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mabviro

Zvishoma kupfuura hafu yemapepa ayo epa Instagram ane chekuita neemail kushambadzira kana chigadzirwa cheMailChimp, asi timu yeMailChimp inogara ichiwana nzira yekuita kuti zvinyorwa zvienderane nevateereri vayo uye vateveri - zvese zvichiratidza kunakidzwa, kuita, pa-brand mifananidzo uye mavhidhiyo .

MailChimp inoshandisawo Instagram yayo kuratidza chaiyo vatengi nyaya uye zvipupuriro, izvo zvinogona kukanganisa vakuru kune vangangove vatengi mu Kufungisisa uye Matanho esarudzo. Chekupedzisira, MailChimp inoshandisa yakatorwa inonzi LinkinBio, iyo inobvumidza vashandisi ve Instagram kudzvanya-kuenda kune yayo peji remberi kana zvimwe zvemadhijitari zvemukati (sezvo Instagram isingape zviripo zvinongedzo papuratifomu yayo). Izvi zvinogadzira yakajeka nzira yekushandura yevatengi vanowana kana kutsvaga MailChimp pa Instagram uye vanoda kudzidza zvakawanda pawebhusaiti yayo.

Chengetedza B2B Kushambadzira uye Svitsa Bhizinesi Rako Vatengi

Kushambadzira hakubudirire kunze kwekunge iwe uchiteerera vateereri vako mupfungwa, uye hapana vamwe vateereri sevasina kujeka uye vanotsoropodza sevatengi vebhizinesi. Kushambadzira kwako kunofanirwa kutaurirana kuti bhizinesi rako rinogona sei kubatsira ravo… uye kana zvikasadaro, unogona zvakare kunge usiri kushambadzira zvachose.

Shandisa aya matipi uye marongero ekuti unzwisise vateereri vako veB2B, kutenderedza ako vatengi manas, uye nekunyatsoshandisa nzira dzekutengesa dzeB2B dzinovasvikira. Paunenge uchitarisa kune vateereri vako, kushambadzira kwako kuchaita zvakafanana.

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