30-second summary: The Mobile Experience is critical for all categories when looking at Core Web Vitals (CWV) Image compression seems to be a leading challenge for leading brands Pages doing well for CWV tend to be informational in nature Retail, in particular, could see significant disruption …
Google recently announced that they have shifted the Mobile-First Indexing deadline from September 2020 to March 2021. The pandemic is still in its full swing across various parts of the world, making it hard for SEOs, developers, and webmasters to prepare for this shift. Thus, Google …
Search marketers rely on tools to make sense of what is a very complex, fluid environment. With the increasing importance of mobile, the list of tools grows even longer. Which platforms should search marketers use to devise a mobile-first SEO strategy? While we await the launch …
In 2018, Google will judge your desktop search ranking by the signals from your mobile site. Google’s mobile-first index, the algorithm update that will flip the importance of desktop sites compared to mobile, doesn’t have a launch date yet, but is said to be coming in …
Google is switching to a mobile-first index in 2018, wherein rankings for desktop and mobile devices will be based on a site’s mobile experience. Google’s “Mobile-Friendly Test” will identify if a site is mobile optimized and can, also, suggest performance improvements. Most searches on Google are …
On June 26, 2019, Google announced minor updates to its Search Console, adding a few mobile-first index features and reminding site owners and managers about the impact of mobile-first indexing on new and existing websites. The changes to Google’s Search Console made it easier to identify …
